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How a Secret BJP War Room Mobilized Female Voters to Win the Indian Elections

How a Secret BJP War Room Mobilized Female Voters to Win the Indian Elections

A sophisticated effort used technology to identify women who could bring other women out to vote—and offered a glimpse of the future of campaigning in India. Wired Read More 

​ A sophisticated effort used technology to identify women who could bring other women out to vote—and offered a glimpse of the future of campaigning in India.